Beatriz made the leap from corporate to freelance, driven by purpose:
"When the pandemic came, I saw many small and medium businesses closing... they were masters of their fields, but everything just fell apart because they didn't know how to exist in a digital world."
She wanted to help—but she faced a new barrier. Her clients needed more than strategy. They needed solutions she couldn't yet build.
Hiring developers was too expensive. Learning to code felt overwhelming.
And freelancing meant every hour spent learning was an hour unpaid.
"Marketing and business are all about technology. You can't manage a business without the help of technology. Technology is your best friend. And if you know how to play with it, you can do whatever you want. Especially with automation, it's life-changing."
Through Descodifica-te #1, a program delivered through a partnership between Fundação AGEAS and NoCode Institute, Beatriz:
✅ Learned to build websites, landing pages, apps, automations, and e-commerce solutions;
✅ Discovered the power of no-code tools;
✅ Built a real project for Netmentora Lisboa;
✅ Proved to herself (and future clients) that she could do more than strategy—she could build;
✅ Reignited her excitement for work and what’s possible.
Web solutions for landing pages, automations, and e-commerce
Building a project for a real client
Letting go of hourly income to invest in learning
How to create digital products, not just plan them
She’s bringing no-code into her consultancy practice—offering clients full-spectrum support: from strategy to execution.
Her goal? To grow her business, help more SMEs thrive, and become the kind of tech-savvy marketer today’s world demands.
In the final stage of the Cohorts, students have the opportunity to work in a real project to develop not only technical skills, but also soft skills like client management, problem-solving, prioritization, and negotiation. Always with the support of our Mentors.
For her final project, Beatriz partnered with Netmentora Lisboa, a local entrepreneurship support network backed by the Auchan Group—to tackle a very real operational challenge: streamlining how they select and support new entrepreneurs.
Working closely with her client, Beatriz delivered a practical, user-friendly tool that simplified operations and gave the team better visibility and control—without writing a single line of code.
Using no-code tools, Beatriz built an internal platform featuring a centralized applicant form, team process tracking, and a custom dashboard for real-time oversight.
She didn’t wait for permission to grow—she built her own path. If you’re a creative or strategist craving more control, confidence, and capability… Explore what no-code can do for you.
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